<p>Job Summary</p> <p>Provides professional and technical support to promote the products, services and digital initiatives of the assigned Division(s). Work involves creating and producing a wide variety of print material and web content which require the use of graphic skills and ability to maintain social networking sites; developing and posting original material for use in online and print campaigns, social media and television programming; and coordinating promotional campaigns and digital services for event programming and marketing.</p> <p>Essential Functions</p> <ul> <li> <p>Plans, develops, designs, and produces a wide variety of print materials for the assigned division(s), to include various flyers, brochures, advertisements, etc.; performs full range of production duties, which vary depending upon the nature and characteristics of the materials being produced; production duties may include planning material, defining concept and identifying target audiences, performing graphic design work, determining layout, writing and/or editing copy, selecting pictures, copying or coordinating printing, and distributing the final product.</p> </li><li> <p>Oversees all social media and digital marketing efforts and enhancements to websites on behalf of Division or business unit; coordinates all e-marketing efforts and maintains distribution lists for marketing purposes.</p> </li><li> <p>Writes and distributes press releases and news articles to the local media and to national publications; serves as liaison to the press, other media representatives, and coordinates social media marketing programs among all contracted vendors in marketing Collier County as a tourism destination through the use of all available digital marketing channels; tracks and coordinates monthly reporting of digital marketing analytics from contracted agencies; alerts supervisor of potentially sensitive issues and/or concerns.</p> </li><li> <p>Participates in public relations campaigns and promotional work for assigned Division(s); markets Division programs to the community in order to obtain the community's support, interest and participation; Utilizes multiple media, to include print, radio, television, web, outdoor, direct mail, etc. as appropriate.</p> </li><li> <p>Assists in providing information to the public; assists with disseminating information during emergencies; organizes and coordinates special events/promotions as assigned; creates and chairs subcommittees as needed; plans and coordinates logistical items; markets and/or advertises events; and assists with setting up for community events.</p> </li><li> <p>Research and purchase equipment as needed.</p> </li></ul> <p>Minimum Qualifications</p> <ul> <li> <p>Associate degree required.</p> </li><li> <p>Two (2) years of related experience.</p> </li><li> <p>Candidates without a degree should possess two (2) additional years of related experience.</p> </li><li> <p>Fingerprinting required.</p> </li></ul> <p>LICENSES/CERTIFICATES:</p> <ul> <li>Must possess and maintain a valid Florida Driver's License with any applicable endorsement(s) to drive a County vehicle as provided in CMA 5805. </li></ul> <p>Supplemental information</p> <ul> <li>Salary offers above the minimum pay grade may be considered based on qualifications. </li><li>Essential Employees may be required to work during an undeclared or declared emergency. The County's Administrative Office will determine who will be required to work on an incident-by-incident basis. </li><li>This job posting is not intended to be an all-inclusive list of responsibilities, skills, or working conditions associated with the position. </li></ul>