<p>Overview</p> <p>WHO WE ARE</p> <p>Creative. Intelligent. Driven. Those are just a few of the qualities embodied by our all-star corporate team.</p> <p>We're a diverse group of associates representing various ages, interests, backgrounds, and levels of experience. But the one thing we all have in common is an unwavering commitment to excellence-performing our best to bring world-class entertainment to our guests.</p> <p>WHAT WE LOOK FOR</p> <p>Total rock stars. We're on the hunt for initiators, problem-solvers, and creative "can-do" professionals who are ready to work hard, be bowled, and have fun.</p> <p>We want honest, ambitious, thoughtful leaders who know that sometimes the best ideas come from the most unlikely sources. Think that's you?</p> <p>WHAT TO EXPECT</p> <p>We're a billion-dollar company with the soul of a start-up, which means we're a tight-knit team that moves quickly. Each day brings something new and unexpected-and this is where we thrive. We dream big and so should you. If you're ready to collaborate, innovate, own your projects, and think outside the lanes, then it's time for us to talk.</p> <p>Check Us Out!</p> <p>Summary</p> <p>We're seeking a detail-oriented, data-driven CRM Specialist to manage both automated and scheduled email campaigns. This role involves developing sophisticated automation workflows that drive engagement, retention, and revenue. The ideal candidate will be proficient in Klaviyo and passionate about optimizing the customer journey.</p> <p>Key Responsibilities</p> <p>Email Management & Content Strategy</p> <ul> <li>Build, edit, and enhance CRM workflows and automations. </li><li>Manage email content across multiple brands, ensuring accuracy, consistency, and alignment with marketing initiatives. </li><li>Collaborate with designers, email team members, and vendors to create and implement new email templates, campaigns, and automated workflows that support various business verticals. </li><li>Monitor email performance and user engagement, optimizing templates and content to improve open rates, click-through rates, and conversions. </li><li>Oversee A/B testing for email campaigns using platforms like Klaviyo or similar tools to enhance the subscriber experience. </li><li>Execute, QA, and deliver daily email campaigns across all brand segments. </li><li>Design and implement logic-based flows using triggers, conditions, and actions to streamline lead management, onboarding, and customer engagement. </li><li>Partner with analytics resource to monitor and optimize automation performance, leveraging data-driven insights to improve conversion rates and enhance the customer experience. </li><li>Maintain and update custom fields, properties, segments, and tags to support accurate data tracking and targeted communications. </li><li>Integrate the CRM with third-party platforms and tools via native integrations or APIs to enable seamless data flow across systems. </li><li>Troubleshoot issues within automations and workflows, ensuring timely resolution with minimal disruption. </li><li>Flexibility to take on additional responsibilities and projects as they arise. </li></ul> <p>Technical Support & Innovation</p> <ul> <li>Ensure email templates and campaigns are optimized for performance across devices, email clients, and platforms to deliver a seamless subscriber experience. </li><li>Partner with IT, development, and marketing ops teams to support centers across all brands. </li><li>Stay current with email marketing trends, tools, and compliance standards (e.g., GDPR, CAN-SPAM) to continuously improve processes and drive innovation. </li></ul> <p>Qualifications</p> <ul> <li>Strong attention to detail and ability to manage multiple platforms and campaigns simultaneously. </li><li>Experience working cross-functionally with designers and marketing team members. </li><li>Knowledge of A/B testing, CRM strategies, advanced segmentation, and personalized campaign builds using tools such as Klaviyo, Monday.com, and Wrike. </li><li>2-4 years of hands-on CRM or lifecycle marketing experience. </li><li>Proven expertise in Klaviyo (or similar platforms) - including flows, segmentation, and reporting. </li><li>Strong understanding of customer journeys, retention marketing, and behavioral triggers. </li><li>Ability to manage multiple projects under tight deadlines with excellent organizational and project management skills. </li><li>Strong analytical skills and comfort with data - experience with Looker, Google Analytics, or similar tools is a plus. </li></ul> <p>Education and Experience</p> <p>Required:</p> <ul> <li>Bachelor's degree in Marketing, Digital Media, or a related field. </li><li>4-5 years of email marketing experience. </li></ul> <p>Lucky Strike Entertainment, formerly Bowlero Corp, is one of the world's premier location-based entertainment platforms. With over 360 locations across North America, Lucky Strike Entertainment provides experiential offerings in bowling, amusements, water parks, and family entertainment centers. The company also owns the Professional Bowlers Association, the major league of bowling and a growing media property that boasts millions of fans around the globe. For more information on Lucky Strike Entertainment, please visit ir.luckystrikeent.com.</p> <p>The approximate pay rate for this position is $68,000 -$86,000 annually. Please note that the pay range provided is a good faith estimate for the position at the time of posting. Final compensation may vary based on factors including but not limited to background, knowledge, skills, and abilities as well as geographic location of the position.</p> <p>Our company culture reflects our commitment to world-class entertainment. We're more than just coworkers; we're a tight-knit community of colleagues and friends. Join a team that works hard, plays hard, and enjoys some seriously fun perks.</p> <p>#LI-AD1</p> <p>Who We Are</p>