<p>Role Summary</p> <p>The Brand Marketing Coordinator will be responsible for helping to manage end-to-end operations of Free People Collection omni-channel marketing campaigns. Candidate must have interest in touching all brand marketing channels from campaign management to experiential to brand partnerships, influencer, and media with ability to analyze KPIs such as conversions, sessions, and follower growth. Must be able to identify and connect with internal stakeholders alike on the development, execution, and recapping of all marketing campaigns and key programs. This person must be strategic, analytical, collaborative, organized and, creative to play a key role in developing impactful marketing campaigns that exceed business goals and drive sales.</p> <p>Role Responsibilities</p> <ul> <li>Project manage campaigns from the development phase through execution. Responsible for communicating campaign updates, timelines, and trafficking creative for approval through Asana and to stakeholders. </li><li>Assemble campaign recaps including analytical reporting from all channel managers and teams </li><li>Oversee measurement of program(s) to ensure marketing channels are driving sales, sessions, awareness, and follower growth </li><li>Partner with cross functional teams (Digital, Merchandising, Creative) to accurately communicate brand priorities and for post-campaign reporting </li><li>Create thorough campaign recap reports that include complete measurement of all campaign aspects to evaluate business growth and identify future opportunity </li><li>Stay on top of competitor marketing programs industry trends, relevant campaigns, and digital media advancements in this space </li></ul> <p>Role Qualifications</p> <ul> <li>1-2 years of marketing full-time or internship level experience </li><li>Excellent oral, written, and communication skills </li><li>Ability to thrive in a fast-paced and team environment with strong time management skills </li><li>Project management experience - Asana experience and/or PMP certification a plus </li><li>Advanced knowledge of Microsoft Office Suite, specifically PowerPoint, Excel, and Word </li></ul> <p>Education:</p> <ul> <li>Bachelor's Degree in Business, Economics, Marketing, or related field. </li></ul> <p>#FreePeople</p> <p>The Perks</p> <p>URBN offers comprehensive Perks & Benefits to employees. Availability and eligibility to specific benefits may be subject to your location and employment status. Benefits include medical, dental, vision, PTO, generous employee discounts, retirement savings and much more! For additional information visit www.urbn.com/work-with-us/benefits</p> <p>EEO Statement</p> <p>URBN celebrates diversity and is committed to creating an inclusive environment for all employees. We are proud to provide equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, sex (including gender, pregnancy, sexual orientation, and gender identity or expression), religion, creed, age, physical or mental disability, national origin or ancestry, ethnicity, citizenship, service in the uniformed services, genetic information, or any other protected characteristic as established by law. We believe strongly in fostering a safe, fair and respectful work environment. To ensure compliance with our non-discrimination and anti-harassment policies, we offer anti-harassment training to managers and employees.</p>