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4 days
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$64.58/hr - $87.39/hr (Estimated)
<p>The Manager, Experiential Events supports the connectivity and collaboration across a team of event coordinators, product marketers and strategy team members to bring the Verisk experience to life and reports to the Sr. Director, Experiential Marketing.</p> <p>The individual should have considerable proficiency in event planning, event execution, data-driven event analytics and executive communications. They should be skilled in leading experiential event strategies across multiple business units and time zones; have demonstrated success managing event strategy & execution for large, global organizations; and, be viewed as a trusted partner and advisor to senior leaders.</p> <p>The right candidate will have demonstrated teamwork and consensus building in his/her work accomplishments and the ability to adapt to an ever-evolving modern marketing landscape. The position is based in Jersey City, NJ.</p> <p>About the Day to Day Responsibilities of the Role</p> <ul> <li> <p>Manages the company's enterprise-wide in-person, virtual and experiential programs</p> </li><li> <p>Partner with product marketing teams to identify, create and produce a broad spectrum of experiential programs from virtual marketing activations to a suite of in-person experiences</p> </li><li> <p>Drive creative and brand strategy that results in compelling experiences that inspire audiences to connect, learn and collaborate</p> </li><li> <p>Prioritize strategic investments in building experiences that align with Verisk marketing strategies</p> </li><li> <p>A hands-on experienced individual with a good balance of marketing, business, and leadership competencies, this role requires a significant level of independent thought and an ability to embrace ambiguity and challenge existing norms to exceed goals and objectives of the marketing team</p> </li><li> <p>Maintain a deep understanding of Verisk's industries including competitive landscape (and their experiential strategies), businesses, product lines and value propositions</p> </li><li> <p>Leverage data to drive decision-making and ROI</p> </li><li> <p>Ability to deliver and drive process improvements that improve event efficiency and quality</p> </li><li> <p>External and Internal Experiences (Verisk-owned and Industry Events/Tradeshows)</p> </li><li> <p>Provide stakeholders with a balance of vision and tactics to help them meet their target audience objectives</p> </li><li> <p>Execute on professional-level delivery and knowledge of best practices related to global event strategy, design, and execution, including large-scale in-person events and virtual events (including webinars, conferences, tradeshows, exhibit booths, sponsorships, demos, and speaking engagements)</p> </li><li> <p>Plan (with strong project management skills), deliver, and analyze experiential marketing efforts</p> </li><li> <p>Articulate the role and goal of digital and in-person experiences</p> </li><li> <p>Guide approach to internal events that expand to encompass experiences that build Verisk's culture</p> </li><li> <p>Lead team members on end-to-end experience execution and evaluation</p> </li></ul> <p>About You and How You Can Excel in this Role</p> <ul> <li> <p>Bachelor's degree required in events, marketing, or related field, or demonstrated equivalent in work experience</p> </li><li> <p>Corporate Events Professional (7+ years)</p> </li><li> <p>Proven success leading all aspects of event logistics and strategy (event feasibility, design, operations, on-site execution, evaluation) for global organizations</p> </li><li> <p>Demonstrated expertise in leveraging event technologies to produce a high-quality, customer-centric experiences and to provide post-event data and metrics</p> </li><li> <p>Experience managing tradeshow inventory (ExhibitForce a plus)</p> </li><li> <p>Skilled communicator effective at all levels of the organization</p> </li><li> <p>Data-driven mindset</p> </li><li> <p>Excellent data-first skills across tracking, measurement and analytics to deliver ROI, insights and strategy recommendations</p> </li><li> <p>Skilled in event monitoring and tracking tools</p> </li><li> <p>Experience building and monitoring dashboards that demonstrate ROI and business impact</p> </li><li> <p>Leadership of high-performance teams</p> </li><li> <p>Lead and inspire a team of event planners and experiential team members who are responsible for end-to-end event marketing delivery, including project/budget</p> </li><li> <p>management, executive engagement, logistical and operational elements, site selection and sponsorships</p> </li><li> <p>Expert at leading centralized and decentralized teams, developing talent and mentoring direct reports</p> </li><li> <p>Skilled leader of third-party partners with expertise negotiating vendor contracts for all aspects of exhibits, sponsorships and event planning</p> </li><li> <p>Ability to travel (up to 30%), and work overtime and irregular hours as needed to support business needs</p> </li><li> <p>Skills</p> </li><li> <p>Innovative and creative thinker: pioneer who embraces bold ideas</p> </li><li> <p>Team player: high EQ, low ego, resourceful, frugal; treats resources as their own</p> </li><li> <p>"Let's go" attitude: optimist, contagious enthusiast, sees the upside</p> </li><li> <p>Accountability matters: drives for results as coach and team player; bias to outcomes</p> </li><li> <p>Exhibits aptitude: always learning and growing; constantly attempts new experiences</p> </li><li> <p>Adaptable: works quickly and nimbly; able and willing to wear multiple hats without hesitation; resilient</p> </li><li> <p>Grit: passionate, self-directed and motivated; demonstrates endurance</p> </li></ul>
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