<p>Imagine what you could do here. At Apple, new ideas have a way of becoming extraordinary products, services, and customer experiences very quickly. You bring passion and dedication to your job and there's no telling what you could accomplish. Apple is looking for a Sr. Data Scientist to work across all of Apple Services on businesses such as Apple Music, App Store, Apple One, iCloud, Apple Books, Apple Pay and more.</p> <p>This Sr. Data Scientist will work on the Apple Services Digital Marketing team to help us: excavate insights to optimize our marketing and products, and monitor external brand relevancy. This person must have a deep understanding of statistics, machine learning techniques, and digital marketing data to identify actionable insights and have the ability to successfully evangelize, educate, and enable within a very large organization.In this role, you will build and maintain data driven optimization models, experiments, forecasting algorithms and machine learning models and large language models to better campaign performance, identify trends and optimize products. You will be responsible for assessing business needs to translate model outputs into tangible and actionable findings and reports for both marketing and product.</p> <p>ADDITIONAL RESPONSIBILITIES</p> <ul> <li>Produce performance benchmarks across various digital marketing channels by evaluating both internal and competitor performance </li><li>Create, maintain and automate content taxonomies and use for attribution analyses </li><li>Create and maintain data analytics dashboards </li><li>Communicate and present findings to key stakeholdersExperience with engineering pipelines </li></ul> <p>Proficiency in code collaboration/version control systems (git/github/gitlab)</p> <p>Proficiency in MandarinArray</p>