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<p>A client with Kforce is seeking a Salesforce Marketing Cloud Developer to join their team. This is a hybrid position Monday-Wednesday in office and Thursday and Friday work from home.</p> <p>Responsibilities:</p> <ul> <li>Responsible for planning, executing, and optimizing end-to-end email marketing campaigns (45%) </li><li>Collaborate with greater digital marketing team and stakeholders to align on an email calendar and maintain the projects within it (15%) </li><li>Proactively test and learn; Analyze past email campaigns for insights and learnings, compare with industry best practices, then share recommendations with greater team and stakeholders (15%) </li><li>Work with technical email team to continue to innovate and iterate on the technical capabilities in email, creating more streamlined processes and better results (15%) </li><li>Create presentations showcasing the wins and learnings in email, and share with leadership and or stakeholders (10%)* Bachelor's degree in Marketing, Communications, or relevant experience accepted in lieu of degree </li><li>Experience working in an email platform, Salesforce Marketing Cloud preferred </li><li>Knowledge of email testing and optimization approaches </li><li>Capability to collaborate with multiple stakeholders to effectively manage expectations, build trust, and achieve high client satisfaction </li><li>Proficiency in delivering results within tight deadlines in a dynamic business environment </li><li>Strategic thinking and problem-solving abilities, with a focus on achieving business outcomes </li><li>Ability to self-manage time and meet expected deadlines, completing work on time within hours allocated </li><li>Knowledge and experience with project management tools, Jira preferred </li><li>Exceptional attention to detail and commitment to delivering high-quality work </li></ul> <p>Technical Skills:</p> <ul> <li>Solid understanding of HTML and CSS coding specific to email </li><li>Experience with email marketing platforms- Responsys, Silverpop, Message Gears, Send Grid. Salesforce Marketing Cloud experience preferred </li><li>Experience working with mobile first and responsive design email templates and strategies </li><li>Expertise in troubleshooting code to ensure designs render appropriately across all versions </li><li>Experience with marketing tagging and tracking platforms such as Google Analytics, Google Tag Manager, Adobe Analytics is preferred </li><li>Experience with 3rd party email tools such as Litmus, Sparkpost, MovableInk, and a working knowledge of how to best use these tools </li><li>Advanced proficiency in AmpScript or similar personalization language </li><li>Understanding of SQL is a plus but not required </li><li>Salesforce certifications are a plus but not required </li><li>Deep understanding of compliance principles- CAN-SPAM, GDPR, and other email laws and best practices </li></ul>
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