<p>Morgan Stanley Smith Barney LLC seeks an Assistant Vice President, Business Analysis in Jersey City, New Jersey</p> <p>Quantify and assess key client acquisition metrics, along with partnering with marketing stakeholders to drive efficient and effective marketing strategy. Provide insights into account and asset performance, digital conversion tracking, website activity and interaction, and marketing campaign impact. Develop and leverage intricate SQL coding to tie together data from different databases including DB2, Hadoop, and Snowflake. Leverage PowerPoint to visualize results for stakeholders. Create dynamically modifiable Tableau dashboards to allow deep dive into factors impacting performance. Track digital conversions from visitors to website using DataIKU, Hadoop, and Adobe Analytics. Identify webpages driving interest in our products and monitoring firm response to prospects. Track activity and sequence of interaction with webpages using Heap Analytics to identify roadblocks in acquiring clients and work with platform team to drive website improvements. Leverage Snowflake and DB2 databases to further relate website activity with funding activity using SQL data manipulation. Measure impact of digital marketing campaigns using statistics to design and implement A/B tests and multivariate tests. Work with digital campaign implementation partners like Localytics to ensure accurate implementation of campaigns. Measure outcome of these tests using R language and regression techniques. Manage use of technology structures by actively working on ensuring continuity in availability of infrastructure for data and data visualization needs. Assess dependencies and work with technology team to design a plan for required updates and database migrations. Telecommuting permitted up to 2 days per week.</p> <p>Salary: Salary range for the position: $154,000 and $154,000 Yr. The successful candidate may be eligible for an annual discretionary incentive compensation award. The successful candidate may be eligible to participate in the relevant business unit's incentive compensation plan, which also may include a discretionary bonus component. Morgan Stanley offers a full spectrum of benefits, including Medical, Prescription Drug, Dental, Vision, Health Savings Account, Dependent Day Care Savings Account, Life Insurance, Disability and Other Insurance Plans, Paid Time Off (including Sick Leave consistent with state and local law, Parental Leave and 20 Vacation Days annually), 10 Paid Holidays, 401(k), and Short/Long Term Disability, in addition to other special perks reserved for our employees. Please visit mybenefits.morganstanley.com to learn more about our benefit offerings.</p> <p>Requirements:</p> <p>Requires a Master's in Business Analytics, Data Analytics, Data Science, Computer Engineering, or a related field and three (3) years of experience in the position offered or three (3) years as a Data Analyst, Decision Scientist or a related role. Requires three (3) years of experience with: developing end-to-end solutions for qualitative and quantitative measurement of conversion and asset performance and periodic monitoring to enable early interventions; extracting actionable insights and converting them to presentations for stakeholders; data wrangling using SQL in Hadoop and Snowflake; working across different databases and tools to merge data from multiple databases together; creating dashboards in Tableau using CustomSQL and Data blending; developing scripts for automated periodic read-outs; analyzing usage activity to provide insights into user behavior and pain-points in user experience; measuring user interactions and tracking customer journey; using statistical tests and regression models; designing, analyzing and interpreting the results of A/B tests; and leveraging propensity score matching to create similar test and control groups.</p> <p>Qualified Applicants: To apply, visit us at https://morganstanley.eightfold.ai/careers?source=mscom and enter JR000525 in the search field. No calls please. EOE</p> <p>WHAT YOU CAN EXPECT FROM MORGAN STANLEY:</p> <p>We are committed to maintaining the first-class service and high standard of excellence that have defined Morgan Stanley for over 89 years. Our values - putting clients first, doing the right thing, leading with exceptional ideas, committing to diversity and inclusion, and giving back - aren't just beliefs, they guide the decisions we make every day to do what's best for our clients, communities and more than 80,000 employees in 1,200 offices across 42 countries. At Morgan Stanley, you'll find an opportunity to work alongside the best and the brightest, in an environment where you are supported and empowered. Our teams are relentless collaborators and creative thinkers, fueled by their diverse backgrounds and experiences. We are proud to support our employees and their families at every point along their work-life journey, offering some of the most attractive and comprehensive employee benefits and perks in the industry. There's also ample opportunity to move about the business for those who show passion and grit in their work.</p> <p>To learn more about our offices across the globe, please copy and paste https://www.morganstanley.com/about-us/global-offices into your browser.</p> <p>Morgan Stanley's goal is to build and maintain a workforce that is diverse in experience and background but uniform in reflecting our standards of integrity and excellence. Consequently, our recruiting efforts reflect our desire to attract and retain the best and brightest from all talent pools. We want to be the first choice for prospective employees.</p> <p>It is the policy of the Firm to ensure equal employment opportunity without discrimination or harassment on the basis of race, color, religion, creed, age, sex, sex stereotype, gender, gender identity or expression, transgender, sexual orientation, national origin, citizenship, disability, marital and civil partnership/union status, pregnancy, veteran or military service status, genetic information, or any other characteristic protected by law.</p> <p>Morgan Stanley is an equal opportunity employer committed to diversifying its workforce (M/F/Disability/Vet).</p>