<p>Working at Real Chemistry and in the healthcare industry isn't just a job for us. We got into this field for different reasons, but we all stay for the same reason - to uncover insights, make meaningful connections, infuse creativity, and improve the patient experience by transforming healthcare through AI and ideas.</p> <p>Real Chemistry creates the world around modern therapies with over 2,000 talented professionals, and for the last 20+ years has, carved out its space at the intersection between healthcare, marketing and communications, data & AI, and the people at the heart of it all. We work with the top 30 pharma and biotech companies and are built for uncommon collaboration-we believe we are best together, bring together experts from a wide range of disciplines collaborate without barriers under a single, unified mission: to transform what healthcare is to what it should be. This one-of-a-kind model allows us to work in a way that better reflects how people experience healthcare-all with the intent to transform healthcare from what it is to what it should be. But we can't do it alone - you in?</p> <p>Real Chemistry is looking for a Manager, Media Activation our growing team!</p> <p>This role is responsible for implementing, carrying out, managing and delivering digital media to meet client objectives. You'll be the day-to-day partner to planning & account teams and will use your knowledge of performance media to support strategy development and delivery. You will activate omni-channel, digital first marketing and advertising campaigns for our clients, using your capabilities in direct media buying, dynamic ad creative, personalization, performance insights, and integrated digital media programs.</p> <p>This is a hybrid role, based in New York City, Boston, Chicago, Carmel, or San Francisco-or remotely within the US, depending on team and business needs.</p> <p>What you'll do:</p> <p>Strategy</p> <ul> <li> <p>Collaborate with internal team and client peers to support strategic solutions that respond to business and communications challenges with healthcare professionals, patients and caregivers</p> </li><li> <p>You'll play a central role in ensuring that strategic recommendations, deliverables, execution, and performance of paid media surpass client expectations</p> </li><li> <p>Build thoughtful, clear, concise decks that translate business objectives and strategies into tangible media plans that achieve client goals</p> </li><li> <p>Provide counsel and guidance internally and with client on guiding creative and placement optimizations</p> </li><li> <p>Provide strong input on critical metrics for program success and performance data, partnering with analytics teams on building measurement approaches that deliver on these metrics and goals</p> </li><li> <p>Demonstrate a passion for healthcare, digital and communications to help spot opportunities for the client to achieve greater success for their business and brand, reach a broader audience and use all the tools at their disposal</p> </li><li> <p>Support sales teams and business development opportunities by partnering on pitches, gathering research or intelligence, and delivering timely feedback on proposals that include paid media</p> </li><li> <p>Lead RFP/RFI with vendors and in support of business development opportunities to drive growth</p> </li><li> <p>Run multiple client engagements of varying sizes in a fast-paced environment, within the health/wellness/pharma industry and be part of an internal ecosystem that provides clients with digital expertise and innovation</p> </li></ul> <p>Operations</p> <ul> <li> <p>Work to ensure smooth orchestration of activities across client</p> </li><li> <p>Ability to set-up, implement and activate media while partnering with media ops and internal stakeholders</p> </li><li> <p>Provide proactive recommendations on research findings, campaign results, industry trends and innovation, competitive pressures to keep clients informed and manage programs upon best practices of direct media buys</p> </li><li> <p>Serve as the first line escalation point for execution and project challenges, applying technical skills to problem solve and keep projects timely and on-budget</p> </li><li> <p>Lead tactical planning and in-platform execution in a timely fashion and handle requests promptly to keep campaign activation and execution agile, forward-thinking and fast</p> </li><li> <p>Troubleshoot, in partnership with ops and analytics teams, to test and QA campaigns and reporting</p> </li><li> <p>Lead campaigns across multiple vendors and platforms and show eagerness to learn new platforms (i.e. The Trade Desk, GoogleAds, PulsePoint, Facebook, etc.)</p> </li><li> <p>Ability to understand important metrics and apply data and analytics to advise buying strategies and campaign management approach</p> </li><li> <p>Build close partnerships with media partners and understand the ecosystem from demand, supply, verification, measurement etc.</p> </li></ul> <p>This position is a perfect fit for you if:</p> <ul> <li> <p>Our Company values - Best Together, Impact-Obsessed, Excellence Expected, Evolve Always and Accountability with an "I" - really speak to you.</p> </li><li> <p>You are adaptable, resilient, and OK with adjusting your scope, responsibilities, and focus as we grow. When things change, so do we. We're always evolving.</p> </li><li> <p>You are proactive, driven, and resourceful with strong prioritization skills and a desire to dive into the data.</p> </li><li> <p>You are highly organized self-starter, able to work independently and under tight deadlines.</p> </li></ul> <p>What you should have:</p> <ul> <li> <p>1-3 years of experience managing campaigns across media buying channels (paid social, paid search, direct media buying, and/or programmatic)</p> </li><li> <p>Preference for experience in pharma/healthcare industry, but not required</p> </li><li> <p>Solid understanding of the digital ecosystem and vendors and data used to support and measure the overall performance of the campaign</p> </li><li> <p>Solid understanding of Prisma and direct buying processes, general familiarity with ad servers and trafficking (i.e. DCM)</p> </li><li> <p>Exceptional project management skills: demonstrated ability to perform under pressure to meet deadlines, prioritize and manage detailed budgets</p> </li><li> <p>Ability to timely complete deliverables with a sense of client service orientation</p> </li><li> <p>Excellent communication skills - both written and verbal including ability to connect with managers and clients when challenges arise</p> </li><li> <p>Ability to build relationships with internal teams</p> </li><li> <p>Work related diversity, equity and inclusion involvement a plus</p> </li></ul> <p>Pay Range: $70,000.00 - $85,000.00</p> <p>This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on job-related, non-discriminatory factors including but not limited to work experience, skills, certifications, and geographical location. The Company reserves the right to modify this pay range at any time.</p> <p>Real Chemistry is proud to be Great Place to Work certified; check out what our people shared about our culture and workplace on our Great Places to Work Profile here.</p> <p>Working with Real HART: Since the pandemic, we have adapted to how our people told us they want to work. We have office locations in cities in the US and Europe with many employees and clients that serve as hubs where and when they need us. For employees who are within an hour of one of our offices, we expect attendance in the office two days per week, either at a Real Chemistry office or onsite with clients. We are not looking for attendance for the sake of attendance but believe that the opportunity to coordinate in-office team meetings, 1:1 meetings with managers, taking advantage of on-site learning, and connecting with client partners is a critical to delivering on our purpose of making healthcare what it should be. Outside of these offices, we have regions, where people work remotely but come together quarterly for collaboration, culture and learning opportunities. We call this our Real Hybrid and Regional Teams (Real HART) approach. Real Chemistry believes we are best together - and our workplace strategy fosters connection and collaboration in person - but also supports flexibility for our people.</p> <p>Real Chemistry offers a comprehensive benefit program and perks, including options for medical, dental, and vision plans, a generous 401k match, and flexible PTO. Other perks include student loan debt contributions, mental wellness coaching and support, and access to more than 13,000 online classes with LinkedIn Learning. Additional benefits for those just starting or continuing with their family building journey include access to enhanced fertility support, Bright Horizons family support programs, as well as expanded paid leave for new parents including personalized coaching support through Your 4th Trimester . Learn more about our great benefits and perks at: www.realchemistrybenefits.com</p> <p>Real Chemistry is an Equal Opportunity employer. We continually strive to build and sustain an inclusive and equitable work environment where our employees feel empowered to leverage all they bring from their personal lived experience and professional expertise, to make our team the best in the industry. We encourage motivated and qualified applicants to apply without regard to race, color, religion, sex (including pregnancy), sexual orientation, gender identity/expression, ethnic or national origin, age, physical or mental disability, genetic information, marital information, or any other characteristic protected by federal, state, or local employment discrimination laws where Real Chemistry operates. Should you require accommodations throughout the interview process please let your recruiter know.</p> <ul> <li>Notice: Real Chemistry and its affiliates' names are being misused by scammers through messaging services, fake websites, and apps. Do not share personal or financial information or make payments to any unverified sources claiming to be connected to Real Chemistry. We are working to stop these unauthorized activities and protect our community. Read more here. </li></ul>