<p>Overview</p> <p>We are seeking a Digital Marketing Manager (Remote) to join our growing team!</p> <p>Responsibilities & Qualifications</p> <p>Position Summary</p> <p>We are seeking an experienced Digital Marketing Manager to lead and scale our paid media and acquisition programs, while also owning and evolving our Account-Based Marketing (ABM) / Account-Based Experience (ABX) strategies. This is a high-impact role at the intersection of performance marketing and strategic targeting, perfect for a data-driven marketer who thrives on results and collaboration.</p> <p>A Day in the Life</p> <ul> <li>Own paid media strategy across channels (search, social, programmatic, display, retargeting, etc.) to drive high-quality pipeline and ROI. </li><li>Manage budgets, forecasting, and performance reporting across all paid channels; optimize toward CAC, CPL, and ROAS. </li><li>Develop and execute targeted ABM/ABX campaigns in close partnership with sales, SDRs, and RevOps. </li><li>Manage vendor relationship with 6Sense. </li><li>Design full-funnel acquisition programs that align with key customer segments and ICPs. </li><li>Partner with demand generation, web, content, creative, and product marketing teams to develop compelling ad copy, landing pages, and campaign assets. </li><li>Analyze campaign performance and translate insights into action to continuously improve effectiveness. </li><li>Implement multi-touch attribution models and report on influence across the buyer journey. </li><li>Lead marketing automation and CRM integration efforts to ensure lead quality, nurture paths, and account engagement tracking. </li><li>Stay ahead of industry trends, tools, and platforms to ensure innovative and competitive acquisition strategies. </li></ul> <p>We are looking for someone who brings</p> <p>What We're Looking For:</p> <ul> <li>5+ years in digital marketing with deep expertise in paid media and customer acquisition required </li><li>Proven success planning and executing ABM/ABX strategies for B2B mid-market and enterprise audiences required. </li><li>Bachelors degree required. </li><li>Hands-on experience with Google Ads, LinkedIn Ads, 6Sense, Salesforce, and HubSpot/Marketo/Pardot required. </li><li>Strong analytical skills; comfort working with data, spreadsheets, and BI tools. </li><li>Strategic mindset with the ability to translate business goals into actionable marketing plans. </li><li>Excellent cross-functional collaboration and communication skills. </li><li>A/B testing, funnel optimization, and performance marketing mindset. </li></ul> <p>Nice to Have:</p> <ul> <li>1+ years of people management experience </li><li>Experience in SaaS, B2B tech, or high-growth environments </li><li>Associations and/or Nonprofit industry experience </li><li>Familiarity with intent data, predictive scoring, and dynamic personalization </li><li>6Sense Certification (Advertising Certification, Next-Gen Marketer Certification) </li><li>Knowledge of SEO, CRO, and web analytics tools like GA4 and Hotjar </li></ul> <p>Total Rewards</p> <p>About Us</p> <p>Momentive Software amplifies the impact of over 30,000 purpose-driven organizations in over 30 countries. Mission-driven organizations and associations rely on the company's cloud-based software and services to solve their most critical challenges: engage the people they serve, simplify operations, and grow revenue. Built with reliability at the core and strategically focused on events, careers, fundraising, financials, and operations, our solutions suite is bound by a common purpose to serve the organizations that make our communities a better place to live. Learn more at momentivesoftware.com</p> <p>Why work here?</p> <p>Good People, Doing Good Things: Employees at Momentive Software are techies and volunteers who strive to make the company a great place to work. We dream big and are motivated to help our customers use the technology we create to improve the world around us.</p> <ul> <li>Medical, Dental & Vision Benefits </li><li>401(k) Savings Plan & Company Match </li><li>Flexible Planned Paid Time Off </li><li>Generous Sick Leave </li><li>Casual Environment </li><li>Purpose-Driven Culture </li><li>Work-Life Balance </li><li>Passionate About Community Involvement </li><li>Company Paid Parental Leave </li><li>Company Paid Short Term Disability </li><li>Remote Flexibility </li></ul> <p>Momentive Software actively embraces diversity and equal opportunity in a meaningful way. We are committed to building a team that represents a variety of backgrounds, perspectives, and skills. The more inclusive we are, the better our work will be, which is why we do not discriminate based on race, color, religion, marital status, age, national origin, ancestry, physical or mental disability, medical condition, pregnancy, genetic information, gender, sexual orientation, gender identity or expression, veteran status, or any other status protected under federal, state, or local law.</p> <p>All persons hired will be required to verify identity, minimum age of 18, eligibility to work in the United States (without sponsorship), and to complete the required employment eligibility verification form upon hire.</p> <p>#LI-REMOTE</p> <p>#LI-JF1</p>