<p>Job Description</p> <p>Accenture is a leading global professional services company that helps the world's leading businesses, governments and other organizations build their digital core, optimize their operations, accelerate revenue growth and enhance citizen services-creating tangible value at speed and scale. We are a talent- and innovation-led company with approximately 750,000 people serving clients in more than 120 countries. Technology is at the core of change today, and we are one of the world's leaders in helping drive that change, with strong ecosystem relationships. We combine our strength in technology and leadership in cloud, data and AI with unmatched industry experience, functional expertise and global delivery capability. We are uniquely able to deliver tangible outcomes because of our broad range of services, solutions and assets across Strategy & Consulting, Technology, Operations, Industry X and Song. These capabilities, together with our culture of shared success and commitment to creating 360° value, enable us to help our clients reinvent and build trusted, lasting relationships. We measure our success by the 360° value we create for our clients, each other, our shareholders, partners and communities. Visit us at www.accenture.com.</p> <p>The Commercial Data Insights & Segmentation Analyst plays a pivotal role in transforming data into actionable insights that drive strategic decision-making across commercial marketing initiatives. This role is responsible for analyzing transactional and site-level data, identifying key performance drivers, and maintaining a robust segmentation framework for commercial sites. The analyst will collaborate with cross-functional teams and subject matter experts to ensure data accuracy, optimize site classification, and support business growth through data-driven recommendations.</p> <p>Key Responsibilities:</p> <p>This role supports the strategic planning and operational excellence of a commercial marketing organization's efforts by:</p> <ul> <li> <p>Analyzing proprietary and third-party card transaction data to uncover trends and performance drivers.</p> </li><li> <p>Evaluating client and market performance to identify high-impact opportunities.</p> </li><li> <p>Leading the segmentation and classification of commercial diesel sites to enhance targeting and investment strategies.</p> </li><li> <p>Collaborating with SMEs to ensure data integrity and visibility across systems.</p> </li><li> <p>Data collection from different data sources.</p> </li><li> <p>Collaboration with data teams to solve business questions and look for improvement opportunities.</p> </li><li> <p>Provide functional expertise for key processes, products and solutions</p> </li><li> <p>Work within (and outside, where appropriate) documented processes applying judgment-based services that deliver client value</p> </li><li> <p>Manipulate and update reporting templates on a set frequency</p> </li><li> <p>Engage and train other business advisors on analytics tools and methodologies</p> </li><li> <p>Gather and model data for analysis using various industry tools (e.g., Adobe Analytics, Google Analytics, Excel, SQL,...)</p> </li><li> <p>Drive analytical efforts in areas specific to business function and industry focus</p> </li><li> <p>Provide guidance to data analysis teams on business priorities, requirements and data sets</p> </li><li> <p>Gather business intelligence for decision making</p> </li><li> <p>Analyze monthly transaction reports from the Analytics Tower to identify trends, anomalies, and performance drivers.</p> </li><li> <p>Generate insights that inform strategic planning and guide marketing and operational decisions.</p> </li><li> <p>Evaluate top-performing branded wholesalers and stations based on fuel consumption metrics.</p> </li><li> <p>Rank clients by transaction volume and frequency to support targeted marketing and engagement strategies.</p> </li><li> <p>Identify emerging market opportunities through regional and industry data analysis.</p> </li><li> <p>Conduct the Active Commercial Site list process, classifying sites and updating relevant stakeholders.</p> </li><li> <p>Client-facing relations and stakeholder management</p> </li><li> <p>Create and maintain internal and external documentation</p> </li><li> <p>Create and perform time management plans for self and team</p> </li></ul> <p>Qualification</p> <p>Required Experience:</p> <ul> <li> <p>3+ years of experience in data analysis, business intelligence, or marketing analytics.</p> </li><li> <p>Strong analytical and critical thinking skills with the ability to translate data into actionable insights.</p> </li><li> <p>Experience working with large datasets and data visualization tools (e.g., Power BI, Tableau).</p> </li><li> <p>Familiarity with B2B marketing or commercial operations is a plus.</p> </li><li> <p>Strong communication and stakeholder engagement skills.</p> </li><li> <p>English level: C1/B2+</p> </li></ul> <p>Locations</p>