<p>Customer Insights Analyst Sr Data Analyst Boston MA Hybrid Description Were looking for a Senior Data Analyst to transform how we understand and predict customer behavior at Grand Circle Youll be embedded within strategic analytics department using data to shape brand development and bring value to customers and other business teams This role sits at the intersection of advanced analytics customer intelligence and business strategy What Youll Do Analyze customer behavior patterns to identify actionable insights and opportunities for targeted marketing interventionsDesign and run experiments to test hypotheses about customer engagement and measure impact of strategic initiativesDevelop predictive models for key business metrics including churn lifetime value and propensity scoringTell data driven stories that convince and influence leaders using clear insights and recommendationsPartner with brand marketing and other business teams to translate analytical findings into measurable business impactBuild and maintain dashboards that track customer journeys and identify optimization opportunitiesDefine and monitor KPIs that align with business objectivesMentor junior analysts and champion analytical best practices across the organizationCollaborate with data engineering to ensure data quality and accessibilityWhat Youll Need Required Experience 3 years in data analysis preferably in a subscription or loyalty focused B2C environmentAdvanced SQL proficiency complex queries window functions and optimizationStrong statistical foundation with hands on experience in regression classification clustering and time series analysisProficiency in Python or R for analysis and modelingExperience with BI tools Tableau PowerBI Looker or similarProven ability to communicate the results and recommendations of your analysis to senior leadershipBachelors degree in Statistics Mathematics Computer Science Economics or quantitative fieldTechnical Skills Experience working with cloud data warehouses and large scale datasetsProficiency with version control and collaborative development practicesUnderstanding of data pipeline concepts and ETL processesFamiliarity with cloud computing platforms and servicesKnowledge of data governance and security best practicesNice to Have Experience with customer data platforms or marketing automationKnowledge of machine learning frameworks scikit learn XGBoost TensorFlowAB testing and experimental design expertiseFamiliarity with causal inference methodologies and experimentation techniquesPrior experience in travel or hospitality industry Benefits 50 Discount on GCC tripsRobust healthcare benefits including medical dental vision and flex spending accountsGenerous Paid time off PTOPaid holidays throughout the yearCompany paid life insurancePaid short and long term disability insurance401K Retirement Savings accountDiscounted auto and renters insuranceVolunteer and philanthropy opportunities to give back in Boston and where we travelCasual dress code every day Why Join Us Join a mission driven company that values data informed decision making at every levelMake a visible impact on traveler experience and contact center excellenceBe a part of a culture that embraces transparency accountability and bold thinking</p>