<p>Posting Summary</p> <p>Logo Posting Number STA00234PO26 Job Family Event Management Job Function Events USC Market Title Special Events and Planning Manager Link to USC Market Title https://uscjobs.sc.edu/titles/204431 Job Level M0 - Managerial Business Title (Internal Title) Dir. IT Events Plan/Brand Campus Columbia Work County Richland College/Division Division of Information Technology Department IT Service Management State Pay Range G10 USC Market Range MRH - $63,557 $79,446 $95,336 Anticipated Hiring Range $63,557 - $79,446 Location of Vacancy Part/Full Time Full Time Hours per Week 37.5 Work Schedule</p> <ul> <li>Standard working schedule: 8:30am - 5:00pm </li><li>Must be willing to work a flexible schedule to meet the needs of the department. </li></ul> <p>Basis 12 months Job Search Category Information Technology</p> <p>About USC</p> <p>About University of South Carolina</p> <p>From the Upstate to the Lowcountry, the University of South Carolina system is transforming the lives of South Carolinians through the impact of our eight institutions and 20 locations throughout the state. More than 50,000 students are enrolled at one of eight institutions, including the research campus in Columbia and comprehensive four-year universities in Aiken, Upstate and Beaufort. In addition, our Palmetto College campuses in Salkehatchie, Union, Lancaster and Sumter enable students to earn associate or bachelor's degrees through a combination of in-person, online or blended learning. All of our system institutions place strong emphasis on service - helping to build healthier, more educated communities in South Carolina and beyond.</p> <p>Veterans' Preference Statement</p> <p>The University of South Carolina is committed to equal opportunity and proudly values the skills and experience military veterans bring to our workforce. Across South Carolina, we are making veterans a priority for employment and recognize their vital contributions to our state and our communities.</p> <p>Benefits for FTE Positions</p> <p>The University of South Carolina (USC), through the State of SC and Public Employee Benefit Authority (PEBA), offers employees a valuable benefits package, including health and life insurance, generous paid leave and retirement programs. To learn more about USC benefits, access the "Working at USC" section on the Applicant Portal at https://uscjobs.sc.edu. Research Grant or Time-limited positions may be eligible for all, some, or no benefits, based on the grant or project funding.</p> <p>Position Description</p> <p>Advertised Job Summary</p> <p>Director of IT Events Planning and Branding</p> <p>At the University of South Carolina, we're looking for a visionary leader to bring our technology story to life. The Director of IT Events Planning and Branding will shape how our Division of Information Technology connects with the campus through high-impact events, including Educational Technology Symposiums, AI and security showcases, and innovative training experiences that engage and inspire. This role goes beyond logistics; it defines our brand by crafting a cohesive identity and a compelling digital presence that highlights the power of technology in teaching, learning, and research. By blending strategic event design with creative storytelling, this leader will elevate visibility, strengthen partnerships, and drive meaningful engagement across the USC system. If you're passionate about creating experiences that connect people and amplify innovation, this is your opportunity to make a lasting impact.</p> <p>The Director of IT Events Planning and Branding at the University of South Carolina leads the strategic planning and execution of high-impact technology events and shapes a cohesive, engaging brand identity for the Division of Information Technology. This role oversees the full lifecycle of events, ensuring alignment with university priorities and exceptional execution. In parallel, the position drives creative branding and communications efforts, developing visual and digital content to promote IT initiatives and strengthen engagement across the university community. By connecting people, technology, and storytelling, this role enhances visibility, fosters collaboration, and supports the university's mission of innovation in teaching and learning.</p> <p>Role Key Responsibilities:</p> <ul> <li>Lead the planning and execution of major Division of IT events, including technology showcases, AI initiatives, and campus-wide engagement programs. </li><li>Develop and maintain a cohesive brand identity through compelling visual design, video content, and consistent messaging aligned with university standards. </li><li>Coordinate event logistics, budgets, vendors, and cross-campus partnerships to ensure seamless delivery and alignment with strategic objectives. </li><li>Drive customer engagement by promoting IT services and initiatives through digital communications, storytelling, and collaborative outreach efforts. </li></ul> <p>What We're Looking For:</p> <ul> <li>A strategic and creative leader with experience in event planning, branding, and marketing, ideally within higher education or a technology-focused environment. </li><li>Strong project management and organizational skills, with the ability to manage multiple large-scale events, timelines, and stakeholders simultaneously. </li><li>Excellent communication and storytelling abilities, with a talent for translating technical initiatives into engaging, audience-focused content. </li><li>A collaborative professional who builds strong partnerships, fosters engagement, and brings innovative ideas to enhance campus-wide experiences and visibility. </li></ul> <p>Why Join Us?:</p> <ul> <li>Be part of a forward-thinking Division of Information Technology that is driving innovation in teaching, learning, and student success across the University of South Carolina. </li><li>Lead high-visibility initiatives and events that make a meaningful impact on the campus community and shape the future of educational technology. </li><li>Collaborate with passionate professionals across IT, academic units, and university leadership in a culture that values creativity, partnership, and new ideas. </li><li>Grow your career in a dynamic environment with opportunities to influence strategy, build a recognizable brand, and leave a lasting imprint on the university experience. </li></ul> <p>Perks of the University of South Carolina:</p> <ul> <li>Downtown COLA Location: Enjoy working in the heart of Columbia, SC, with easy access to vibrant city life, dining, and cultural events. </li><li>Energetic Leadership: Thrive under the guidance of an energetic and innovative leadership team dedicated to transforming IT at USC, making your role impactful and exciting. </li></ul> <p>Job Related Minimum Required Education and Experience</p> <ul> <li>Requires a bachelor's degree in a job-related field and 3 or more years of job-related experience, which may be substituted by an equivalent combination of job-related certification, training, education, and/or experience. </li></ul> <p>Required Certification, Licensure/Other Credentials Preferred Qualifications</p> <ul> <li>Degree in Marketing, Public Relations, or another related field. Experience with information technology terminology and experience in a higher education institution </li><li>Experience planning, coordinating, and executing large-scale events or outreach initiatives within a university or comparable institutional environment. </li><li>Demonstrated experience developing and implementing branding or marketing strategies that align with organizational identity and enhance visibility. </li><li>Proficiency in design and communication platforms such as Adobe Creative Cloud (Illustrator, InDesign, Photoshop), Canva, or similar tools for creating promotional and visual materials. </li><li>Strong organizational and project management skills, including experience managing multiple events or campaigns simultaneously with attention to detail and deadlines. </li><li>Proven ability to create engaging content for newsletters, websites, and social media platforms that increases audience participation and awareness of events </li><li>Familiarity with event management tools (e.g., Cvent, Eventbrite), CRM or email marketing systems, and web content management systems (e.g., WordPress, Drupal). </li><li>Demonstrated success working collaboratively with diverse stakeholders, including faculty, staff, students, and external vendors. </li><li>Certified Meeting Professional (CMP), Certified Special Events Professional (CSEP), or related event management/marketing certification. </li></ul> <p>Knowledge/Skills/Abilities</p> <ul> <li>Ability to work independently with high energy and initiative - demonstrates self-motivation, enthusiasm, and a proactive approach to managing projects and problem-solving while maintaining a positive, professional presence in a fast-paced environment. </li><li>Knowledge of event planning and management principles - including scheduling, logistics coordination, budgeting, and on-site execution for conferences, workshops, and large-scale campus events. </li><li>Knowledge of marketing, branding, and communications strategies - with the ability to design and implement initiatives that promote visibility and engagement. </li><li>Strong project management skills - demonstrated ability to manage multiple complex projects simultaneously, meet deadlines, and coordinate cross-functional teams. </li><li>Excellent written and verbal communication skills - with the ability to craft clear, compelling messages for diverse audiences across multiple platforms. </li><li>Skill in graphic design and digital content creation - using software such as Adobe Creative Cloud, Canva, or comparable tools to produce professional marketing materials. </li><li>Ability to build and maintain effective working relationships - with faculty, staff, students, vendors, and external partners to ensure successful collaboration. </li><li>Knowledge of higher education environments - including familiarity with university organizational structures, academic culture, and campus engagement practices. </li><li>Skill in data collection and event evaluation - to measure participation, engagement, and the overall impact of events and communication initiatives. </li><li>Proficiency in technology tools and platforms - such as event management software, social media management systems, content management systems, and customer relationship management (CRM) tools. </li><li>Ability to think creatively and strategically - in developing innovative event concepts, branding approaches, and outreach campaigns that align with the University of South Carolina's mission and values. </li></ul> <p>Job Duties</p> <p>Job Duty</p> <p>Supervision</p> <ul> <li>Hire, lead, mentor, and train support staff teams with an emphasis on event planning, branding and media production. </li><li>Recruit and manage student employees to aid with daily operations of divisional event planning and branding activities. </li><li>Conduct performance evaluations and provide ongoing feedback to support staff to ensure high-quality work and professional growth. </li><li>Develop and implement training programs to enhance the skills and knowledge of support staff in event planning, media production, and branding. </li></ul> <p>Essential Function Yes Percentage of Time 20 Job Duty</p> <p>Event Planning and Coordination</p> <ul> <li>Leads the full lifecycle of major Division of IT events, including Educational Technology Days, statewide AI events, campus-wide technology showcases, and training workshops. </li><li>Coordinates event logistics such as venue selection, vendor relations, scheduling, catering, registration, marketing, and audiovisual/technology support. </li><li>Collaborates with Division of IT leadership, academic and administrative units, and campus partners to ensure event goals align with university priorities and IT strategic objectives. </li><li>Manages event budgets, timelines, and post-event evaluations to measure effectiveness and improve future programming. </li><li>Oversees volunteer and staff coordination for on-site event execution. </li></ul> <p>Essential Function Yes Percentage of Time 30 Job Duty</p> <p>Branding and Visual Identity</p> <ul> <li>Develops and maintains a consistent brand identity for the Division of IT in alignment with the University of South Carolina's brand guidelines. </li><li>Create dynamic, engaging video productions for website and social media. </li><li>Designs and curates branded materials, graphics, and templates for internal and external communications. </li><li>Ensures all marketing, event, and outreach materials convey a clear and cohesive visual and narrative representation of the division's mission and values. </li></ul> <p>Essential Function Yes Percentage of Time 20 Job Duty</p> <p>Customer Engagement</p> <ul> <li>Partners with the Director of Communications to create and distribute engaging content that promotes IT initiatives, services, and success stories through newsletters, digital channels, and social media. </li><li>Serves as a liaison between IT and campus stakeholders to strengthen awareness of services and encourage community participation. </li><li>Develops strategies to increase customer engagement and satisfaction, fostering a culture of collaboration and innovation within the university community. </li><li>Participates in cross-divisional committees and collaborative projects to represent the Division of IT and promote technology initiatives. </li></ul> <p>Essential Function Yes Percentage of Time 20 Job Duty</p> <p>Other Duties as Assigned</p> <ul> <li>Other duties as assigned, may include but is not restricted to completing designated projects originating through internal resource planning and demand processes. </li></ul> <p>Essential Function Yes Percentage of Time 10</p> <p>Position Attributes</p> <p>Employees in Safety-Sensitive or Security-Sensitive positions will be subject to pre-employment and post-employment drug testing in accordance with University policy HR 1.95 Drug and Alcohol Testing.</p> <p>Safety Sensitive or Security Sensitive No Hazardous weather category Non-Essential</p> <p>Posting Detail Information</p> <p>Number of Vacancies 1 Desired Start Date 07/01/2026 Job Open Date 04/14/2026 Job Close Date 05/29/2026 Open Until Filled No Special Instructions to Applicant</p> <p>Positions are advertised for a minimum of five (5) business days on our job website. After five (5) business days, positions can be closed at the discretion of the department at any time. This employment site is updated on a regular basis. The length of the recruitment and screening process may vary from position to position, depending upon a variety of factors. Should review of your qualifications result in a decision to pursue your candidacy, you will be contacted by phone or email.</p> <p>We are only accepting applications submitted by May 29, 2026.</p> <p>The University of South Carolina offers a valuable benefits package including but not limited to:</p> <ul> <li>Health and Life Insurance </li><li>Retirement Programs </li><li>Paid Tuition </li><li>Dependent Scholarships </li><li>Annual Leave </li><li>Sick Leave </li><li>13 Paid Holidays (including an extended December holiday) </li><li>Paid Parental Leave </li><li>Professional Development Opportunities </li></ul> <p>Click here to learn more about why you should work at USC.</p> <p>Quicklink for Posting https://uscjobs.sc.edu/postings/204690 EEO Statement</p> <p>The University of South Carolina does not discriminate in educational or employment opportunities or decisions for qualified persons on the basis of age, ancestry, citizenship status, color, disability, ethnicity, familial status, gender (including transgender), gender identity or expression, genetic information, HIV/AIDs status, military status, national origin, pregnancy (false pregnancy, termination of pregnancy, childbirth, recovery therefrom or related medical conditions, breastfeeding), race, religion (including religious dress and grooming practices), sex, sexual orientation, veteran status, or any other bases under federal, state, local law, or regulations.</p> <p>Supplemental Questions</p> <p>Required fields are indicated with an asterisk (*).</p> <ul> <li> <ul> <li>Do you have at least a Bachelor's Degree in a job-related field and 3 or more years of job-related experience, which may be substituted by an equivalent combination of job-related certification, training, education, and/or experience? </li></ul> </li><li>Yes </li><li>No </li></ul> <p>Applicant Documents</p> <p>Required Documents</p> <ul> <li>Cover Letter </li><li>Resume </li></ul> <p>Optional Documents</p>