<p>The Marketing & Communications Coordinator supports marketing and communications for a designated LifePoint facility. The Coordinator is responsible for implementing marketing and communications strategies for the market, working collaboratively with all hospital departments and affiliated medical groups to ensure all advertisements, communications, collateral materials accurately reflect and support LifePoint brand and message expectations.</p> <p>Reports to: Director - Marketing & Communications</p> <p>Implements strategic marketing and communication plans, including:</p> <ul> <li>Website and social media </li><li>Internal communications (employees and physicians) </li><li>Public relations/earned media </li><li>Paid media strategies (traditional, digital and CRM) </li><li>Coordination/engagement of sponsorships and in community events </li><li>Management of current project software, and any other support software </li></ul> <p>Drag Edit Delete</p> <p>Maintain digital platforms including website, social media, physician directory and online listings.</p> <p>Drag Edit Delete</p> <p>Serve as on-site representation of marketing and communications in meetings, as needed.</p> <p>Drag Edit Delete</p> <p>Generate content for internal and external publications, press releases, collateral, social media, websites, and advertising as needed.</p> <p>Drag Edit Delete</p> <p>Edit internal and external marketing and communications materials and ensuring consistency of message and brand identity.</p> <p>Drag Edit Delete</p> <p>Support community engagement initiatives including planning and/or attending community events on behalf of the market including nights and weekends.</p> <p>Drag Edit Delete</p> <p>Support the HSC Communications and Marketing Departments on additional projects and tasks as needed.</p> <p>Minimum Education</p> <p>Bachelor's degree in Communications, Marketing, Journalism, Public Relations or related field - Required</p> <p>Drag Edit Delete</p> <p>Required Skills</p> <p>Requires critical thinking skills, decisive judgment and the ability to work with minimal supervision. Must be able to work in a stressful environment and take appropriate action. Excellent writing and editing skills needed. Public relations skills, graphic design, photography, basic video filming and editing skills, website CMS knowledge, basic HTML knowledge, and experience with managing social media content for brands or businesses.</p> <p>Drag Edit Delete</p> <p>Minimum Work Experience</p> <p>Related Marketing Experience - Preferred</p> <p>Equal opportunity and affirmative action employers and are looking for diversity in candidates for employment: Minority/Female/Disabled/Protected Veteran</p>