<p>About This Role Manages the end-to-end planning and execution of trade shows, conferences, and events. This role involves coordinating logistics, managing budgets, liaising with vendors, and ensuring that each event runs smoothly and effectively promotes the company's objectives. This position will be hybrid with the ideal candidate coming into a Veranex office location. (Raleigh, NC, Providence, RI, or Minneapolis, MN.)</p> <p>Primary Responsibilities</p> <p>Identify opportunities for the company to participate in relevant trade shows, conferences, and industry events. Oversee the transportation, setup, and teardown of event booths, displays, and promotional materials. Manage event budgets, ensuring all expenses are tracked and events are executed within budget. Work closely with internal teams to ensure alignment of event objectives and messaging. Coordinates with external vendors, including exhibit builders, AV providers, and caterers, to ensure successful event execution. Develop and implement marketing plans to promote trade shows and events, including pre-event promotions, on-site marketing, and post-event follow-up. Serve as the primary point of contact during events, ensuring all aspects run smoothly and addressing any issues that arise. Coordinate post-event follow-up activities, including lead nurturing and reporting on event outcomes. Provide detailed reports on event performance and offer recommendations for future improvements. Ensure all events comply with relevant regulations, health and safety standards, and company policies</p> <p>What You'll Do</p> <p>Develop and execute comprehensive strategies for major trade shows, conferences, and corporate events, ensuring alignment with company goals and objectives. Lead the planning process, including setting event goals, developing timelines, and managing resources. Oversee all logistical aspects of events, including venue selection, transportation, set up, and teardown of exhibits and displays. Manage relationships with key vendors, suppliers, and partners, including negotiating contracts and ensuring service excellence. Create and implement high-impact marketing strategies to drive event attendance and engagement. Lead the on-site execution of events, ensuring all elements are executed as planned and addressing any issues that arise promptly. Collaborate with the sales team to capture and manage leads generated from events. Implement effective follow-up strategies to nurture leads and measure the impact of event participation. Conducts in-depth evaluations of events to measure success, gather insights, and identify areas for improvement. Prepare and present detailed reports to senior management, highlighting key outcomes, performance metrics, and strategic recommendations. Provide training, guidance, and support to trade shows and events staff. Lead and mentors team members. Support management with teambuilding activities.</p> <p>Required Qualifications</p> <p>Bachelor's degree in marketing, event management, hospitality, or related discipline. 4-7 years of relevant work experience. Proficiency with advanced event management software (i.e., Cvent, Eventbrite) and productivity applications like Microsoft Office Suite. Advanced knowledge of digital marketing tools and innovative event technologies. Strong organizational, project management, and problem-solving skills, with excellent attention to detail. Excellent communication, negotiation, and stakeholder management abilities. Ability to manage complex projects and drive organizational change. Excellent organizational skills and ability to work under a timeline. Ability to lead and coordinate cross-functional teams.</p>