<p>Company description</p> <p>Digitas is the Networked Experience Agency, built on the vision that we create magnetic experiences that earn the right for brands to exist in human networks. Today, and tomorrow. We deliver Networked Experiences by leveraging comprehensive data, technology, creative, media and strategy capabilities. Digitas delivers ambitious outcomes via unique solutions that include Creative Experiences, Integrated Media, Addressable Relationships, Social Marketing and Total Commerce. Celebrated by AdAge as Data and Insights Agency of the Year, U.S Campaign's Brand Experience Agency of the Year, Media Network of the Year and celebrated by Forrester and Gartner, Digitas serves the world's leading brands through a global network comprised of more than 5,500 employees across over 65 offices in 43 countries.</p> <p>The Digitas culture is made up of fearless, inventive and generous Unicorns of all kinds.</p> <p>Overview</p> <p>We're hiring a Vice President Group Director, Creative, AI to be the creative conscience and go-to storyteller for a human-led AI creative and production studio. This role blends high-level creative direction with deep fluency in AI-enabled workflows to win business, mentor creatives, and deliver exceptional work at scale.</p> <p>This role leads creative direction with a brand design bkgd for an AI-powered production studio, setting a high bar for storytelling, craft, and concept while integrating emerging AI tools into scalable, revenue-driving offerings. You will translate AI capabilities into compelling creative solutions, lead pitches and client engagements, and partner with strategy and business teams to shape innovative, efficient ways of working. As a hands-on leader, you'll build and mentor multidisciplinary teams operating in human + AI workflows, with deep expertise in using AI tools to create assets and develop templates at scale for client needs. You'll establish best practices for prompting, iteration, and quality control, ensure ethical, IP-aware use of generative technologies, and bring a strong foundation in traditional production craft-spanning film, design, performance, and post-to maintain a high standard of visual, technical, and emotional quality while unlocking new possibilities in modern production.</p> <p>Responsibilities</p> <p>Day-to-day, your role and key responsibilities:</p> <ul> <li>Set and defend the creative standard across all AI-enabled work, ensuring craft, storytelling, and concept strength remain paramount. </li><li>Translate emerging AI capabilities into creative opportunities and repeatable studio offerings that improve efficiency without compromising quality. </li><li>Lead pitches and client presentations: sell the studio, articulate AI-driven creative ideas, and build belief in new ways of working. </li><li>Partner with Strategy and New Business to surface opportunities, scope work, and shape commercial offerings that drive revenue. </li><li>Evangelize the studio internally and externally. Run workshops, demos, case studies, and thought leadership to drive adoption and client demand. </li><li>Mentor, hire, and develop multidisciplinary creative teams (designers, directors, writers, motion, etc.) to operate in Human + AI workflows. </li><li>Collaborate tightly with creative and production leadership to align on creative ambition with scalable solutions. </li><li>Create frameworks, templates, and best practices for prompt design, iterative creative reviews, and quality control across AI-assisted deliverables. </li><li>Establish ethical guardrails, quality checks, and IP-aware approaches for responsible use of generative tools. </li><li>Measure creative and commercial impact: define success metrics, capture learnings, and iterate on studio offerings. </li></ul> <p>Production-craft emphasis</p> <p>Bring a hybrid sensibility: classical communication-arts experience (film craft, lighting, composition, production design, performance direction) combined with modern fluency in AI-assisted creative workflows. You have the classical experience of communication arts (film craft, etc.) and the new fluency of modern AI approaches.</p> <ul> <li>Serve as the studio's production-craft barometer: set expectations and judge technical and sensory craft across formats - e.g., lighting, food styling, composition, production design, actor/directing choices, pacing, VFX, sound design, and character creation. </li><li>Translate craft standards into briefs, AI prompt frameworks, and QC checklists so AI-assisted outputs meet the look, feel, and emotional intent of live production. </li><li>Provide constructive, actionable notes on both traditional and AI-generated assets to ensure they read as authentic, likeable, and consumable by audiences. </li><li>Ensure AI outputs respect established craft conventions (e.g., how to make food "look lit and delicious," how to design a likeable character arc and performance beat), and adapt those conventions where AI can enhance or streamline the process without eroding authenticity. </li></ul> <p>We're looking for experience that typically includes</p> <ul> <li>10+ years in senior creative leadership (Creative Director, Head of Creative) ideally inside agencies, studios, or innovation labs. </li><li>Proven track record of award-winning, strategically strong work across digital, social, video, and experiential formats. </li><li>Hands-on familiarity with generative AI and related tools across image, video, audio, copy, and multimodal workflows. And the ability to translate capabilities into practice. </li><li>Experience leading client-facing pitches and business development, with strong presentation and persuasion skills. </li><li>Demonstrated success mentoring and growing creative teams in fast-moving environments. </li><li>Experience creating or implementing new creative workflows, tooling, or studio practices at scale. </li><li>Strong strategic thinking, storytelling, and visual/creative judgment. </li><li>Comfortable with ambiguity, rapid experimentation, and a bias for learning and iteration. </li><li>Senior client-facing skills and willingness to travel as required. </li></ul> <p>Nice-to-have</p> <ul> <li>Background designing Human + AI collaboration models, prompt architectures, or creative tooling. </li><li>Experience building training programs, internal evangelism, or community-of-practice models. </li><li>Familiarity with legal/IP/ethical issues around generative content and vendor evaluation. </li></ul> <p>What Sets You Apart</p> <ul> <li>You lead with taste, critical judgment, and a clear point of view. </li><li>You can both inspire big ideas and translate them into repeatable, revenue-generating offerings. </li><li>You're an excellent communicator, educator, and seller of new thinking. </li><li>You build people-first teams and foster a culture of craft + experimentation. </li></ul> <p>Got the sparkle? Apply if you believe your unique skills are a fit.</p> <p>Additional information</p> <p>Our Publicis Groupe motto "Viva La Différence" means we're better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent.</p> <p>Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.</p> <p>If you require accommodation or assistance with the application or onboarding process specifically, please contact USMSTACompliance@publicis.com.</p> <p>Compensation Range: $159,695 - $229,425. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 06/04/2026.</p> <p>All your information will be kept confidential according to EEO guidelines.</p>