<p>Qualifications you'll bring:</p> <p>A Bachelor's degree in a relevant field or equivalent combination of education and experience. At least 3+ years of enterprise-level content management experience. Advanced proficiency in HTML, CSS, JavaScript, and experience with CMS platforms like Sitecore. Familiarity with SEO, CRO, UX/UI principles, and digital analytics tools (GA4, Tag Manager, SEMrush). Experience with email marketing and automation using Microsoft Dynamics. Curiosity to foster innovation and pave the way for growth. Humility to play as a team. Commitment to being the difference for our customers in every interaction.</p> <p>Your key responsibilities:</p> <p>Manage stakeholder requests through ticketing systems like Microsoft Lists, Azure DevOps, and Jira. Update and maintain website content using Sitecore CMS, ensuring accuracy and brand alignment. Collaborate with internal SMEs to publish and optimize web content. Monitor and improve site performance using GA4, Tag Manager, Pagespeed Insights, and SEMrush. Support A/B testing initiatives and conversion rate optimization strategies. Build email and outbound campaigns using Microsoft Dynamics. Identify and resolve front-end issues including broken links and accessibility concerns. Apply HTML, CSS, and JavaScript to enhance usability and user experience. Collaborate cross-functionally with Development, IT, and other teams for timely updates. Maintain documentation of web processes and technical fixes. Contribute to our humble pursuit of excellence by performing various .responsibilities that may arise, reflecting our collective goal of enhancing healthcare delivery and being the difference for the customer.</p> <p>Where you'll be: Hybrid in Rochester or Schenectady, NY</p>