<p>About this Position: </p> <p>This position will coordinate all digital communications and strategy initiatives associated with the Louisiana Office of Tourism. The incumbent will be responsible for developing and implementing the full digital public relations program with regards to public relations, creating promotional documents, and developing and maintaining the department's social media presence. Travel may be required.</p> <p>This position is located in Baton Rouge, LA.</p> <p>An ideal candidate must possess the following characteristics:</p> <p>Accepting Direction: The ability to be open and willing to follow guidance or instructions.</p> <p>Building and Supporting Teams: The ability to combine one's actions and efforts with others to work toward achieving a common goal.</p> <p>Communicating Effectively: The ability to convey information, ideas, and emotions using structured communication methods that promote understanding and engagement.</p> <p>Three years of experience in public relations, journalism, marketing, content creation, social media management, or graphic design; OR</p> <p>Six years of full-time experience in any field; OR</p> <p>A bachelor's degree.</p> <p>EXPERIENCE SUBSTITUTION:</p> <p>Every 30 semester hours earned from an accredited college or university will be credited as one year of experience towards the six years of full-time work experience in any field. The maximum substitution allowed is 120 semester hours which substitutes for a maximum of four years of experience in any field.</p> <p>The official job specifications for this role, as defined by the State Civil Service, can be found here.</p> <p>Job Duties:</p> <ul> <li> <p>Compiles, researches, writes, and distributes public Information to the general public and members of the press.</p> </li><li> <p>Identify and track strategies, initiatives, work tasks, and other action items to attain transparency with public relation workflows.</p> </li><li> <p>Collaborate with the Public Information Director in the maintenance and optimization of the Office of Tourism's digital ecosystem, including website and associated portals, social media platforms, and digital Welcome Centers.</p> </li><li> <p>Responsible for designing and implementing robust digital strategies to promote the activities of the Office of Tourism including but not limited to web and social media platforms.</p> </li><li> <p>Integrate planning, training, technology and digital tools into key operations to achieve greater coordination of public relation workflows.</p> </li><li> <p>Meets with management to provide guidance and assistance in the preparation and dissemination of information on specific projects, promotional campaigns, or informational resources to the public.</p> </li><li> <p>Collaborate closely with the Public Information Director to ensure alignment of written, verbal, and digital messaging.</p> </li><li> <p>Additional duties as assigned. </p> </li></ul> <p>Position-Specific Details:</p> <p>Appointment Type: This is a probational appointment.</p> <p>Career Progression: This position may be filled as a Public Information Officer 1 or 2, depending on the qualifications of the selected applicant. Please refer to the "Class Specifications" page by clicking here for specific information on salary ranges, minimum qualifications, and job concepts for each level.</p> <p>Location: This position is located in Baton Rouge, LA </p> <p>Work Schedule: This is a full-time position, M-F 8:00 am - 4:30 pm. </p> <p>Additional Information: This position may be required to travel.</p> <p>The Office of the Lieutenant Governor and the Department of Culture, Recreation, and Tourism are participants in the E-Verify system for identification and employment eligibility purposes. </p> <p>Louisiana as a State, is a Model Employer for People with Disabilities.</p> <p>How To Apply:</p> <p>No Civil Service test score is required in order to be considered for this vacancy.  </p> <p>To apply for this vacancy, click on the "Apply" link above and complete an electronic application, which can be used for this vacancy as well as future job opportunities. Applicants are responsible for checking the status of their application to determine where they are in the recruitment process. Further status message information is located under the Information section of the Current Job Opportunities page.</p> <ul> <li>Information to support your eligibility for this job title must be included in the application (i.e., relevant, detailed experience/education). Resumes will not be accepted in lieu of completed education and experience sections. Applications may be rejected if incomplete. </li></ul> <p>For further information about this vacancy contact:</p> <p>Katelyn Wale</p> <p>Department of Culture, Recreation, and Tourism</p> <p>1051 N 3rd Street</p> <p>Baton Rouge, LA 70802</p> <p>Fax: (225) 342-7928</p> <p>kwale@crt.la.gov</p>